R!G
Project
Product + Service Design
Roles
Self-led project
Market Research & Analysis
Product Design
User Experience
Graphics
Prototype building
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Year
2022
The Challenge
Most sailing incidents occur due to lack of preparation; this usually is due to insufficient knowledge in emergency response, absence of resources and time-consuming navigation.
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The Solution
RIG is a mast mounted emergency kit designed for sailing boats; it is recognised to aid accessibility in critical on-water conditions.
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The kit itself is crafted with a unique, immediate release mechanism. The unfastening of a single buckle causes the exterior material to spring open, instantly revealing the internal components to the user in need. The core elements have been expertly considered, colour coordinated, and formulated with the sailor in mind.
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Images showcasing the products exterior/interior
Images showcasing the products exterior/interior
R!G as a service
R!G in use
Branding process
Sketchbook tour